Aaron Gillam, the Production Coordinator at Drai’s Beachclub & Nightclub in Las Vegas, has developed his career in the entertainment industry with the use of a BAM Mascot head in the form of a famous DJ.
The 29-year-old had grown up visiting nightclubs and knew that he wanted to make a career in the club industry, as well as make use of his passion for dancing. Little did he know how much the power of mascot marketing would help him.