The BAM Mascot Family Blog

The secret of any great act, whether at the theatre, concert hall or on the sports field, is that magic connection between the performer and the audience. In order to create that connection, you need to be appealing and entertaining, in a way that resonates with spectators. When you develop your performance you need to ask, ‘how well do I know what my audience wants?’

Mascots are entertaining, engaging, and highly expressive. They have to be, to entertain audiences of tens of thousands at a football game, or connect with a fan in a one-on-one moment. One reason that  mascots rely on gestures is that they don’t often talk. This unique aspect of mascot characters has become the norm, even though it is possible to add an audio component (learn more in the blog about enhanced features). 

All the layers of fabric and material that make up mascot costumes can make them look deceptively warm, but when the temperature starts to drop, your performer may find themselves wishing they had come better prepared. 

To help your performer maximize their performance and stay comfortable and warm … check out these 6 tips.

If you have just received your custom mascot through the mail, you are probably excited to get started. We’re not surprised, the use of a mascot will bring a wide range of benefits to your organization.  

Mascot marketing will create memorable experiences for your audience, strengthen your brand identity, open up new revenue streams and markets, improve customer loyalty, along with a wide range of other advantages.

While many of us cherish the return to hot weather, for people working outside heat exhaustion is a real hazard, and this includes mascot performers. Just put yourself in their fuzzy feet and you’ll understand how important it is to take precautions to prevent heat stroke or dehydration.

Do you remember Judson University Athletics’s brand-new custom mascot which we wrote about in a blog post last year? The university has just announced an exciting new opportunity that will see their next mascot performer receive a scholarship.