The BAM Mascot Family Blog

Everything You Need to Know About Mascot Fans: How They Work and How They Improve Ventilation

[fa icon="calendar'] Aug 12, 2019 11:27:23 AM / by Angie Maxine posted in Mascot Performing

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Successful mascot marketing is all about making a good impression on your audience, and to do that your mascot performer needs to be full of energy and constantly looking to delight those watching on.

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How to Create a Code of Conduct for Your Company’s Mascot Performers

[fa icon="calendar'] Jun 24, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Performing

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Is your mascot performer just winging it during their performance? If so, it’s likely that your organization isn’t seeing the significant return on investment (ROI) and the large number of benefits that come with a mascot marketing strategy

Getting results from your custom mascot isn’t just about pulling on a suit and hoping for the best. That’s why it’s important for your business to create a code of conduct, so your performer has a set of clear guidelines to observe while wearing the mascot costume which represents your entire company.

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3-Step Guide to Help Your Business Choose a Performer Deserving of Your Mascot

[fa icon="calendar'] Apr 16, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Performing

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Finding the right performer for your custom mascot can be tricky, but it is an important part of maximizing your mascot’s success.

Not only are you looking for someone who is responsible and hardworking, you need to ensure that they can handle the physical demands and have a personality to match that of your mascot. 

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Lights. Camera. Action! Creating Mascot Videos to Reach Fans.

[fa icon="calendar'] Apr 11, 2018 11:00:00 AM / by Angie Maxine posted in Custom Mascots, Mascot Marketing, Mascot Performing, Mascot Tips

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Your mascot has impact beyond physical appearances at events, and can elevate your marketing efforts way beyond what was possible a decade ago. Our last blog discussed the   importance of social media for mascots ;  this week we will focus on how video can build a rapport with fans.
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How to Take a Great Mascot Photo!

[fa icon="calendar'] Aug 21, 2017 9:29:39 AM / by Angie Maxine posted in Brand Mascots, Mascot Performing

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Your Mascot loves to be the star of the show, so why not make them a star in front of the camera? Public appearances are hands-down exciting, but digital media helps you reach fans anywhere in the world!

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Striking Gold with Brand Mascots – Introducing Kitt the Arctic Fox

[fa icon="calendar'] Aug 3, 2017 2:31:23 PM / by Angie Maxine posted in Custom Mascots, Brand Mascots, Mascot Performing, Animal Mascots

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Involving your mascot in local and community events is a great way to attract publicity. Events such as parades, community picnics and fundraisers give you and your mascot the opportunity to raise awareness and spread your brand message.
 
Last month, the mascot we built for KUAC, Kitt the Fox, did just that - showing off his dance moves at the Golden Days Festival Grand Parade in Fairbanks, Alaska! 
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