The BAM Mascot Family Blog

5 Things to Think About When Capturing Your Mascot’s Moments

[fa icon="calendar'] Jul 30, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Tips

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Photographs are a critical part of any mascot marketing strategy as they help keep your mascot top of mind even when they aren’t performing.

Sharing images on your website, on social media or in print advertising can help remind your fans and clients of the special moments they have experienced when your “larger than life” brand leader was there.

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Judson University Athletics Welcomes New Custom-Made Mascot, AJ Eagle

[fa icon="calendar'] Jul 24, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Stories

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Judson University Athletics has officially announced the launch of its brand new custom mascot, which will bring extra excitement to the university’s sports teams and events.

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How to Enhance Your Facebook Page Through Mascot Marketing

[fa icon="calendar'] Jul 17, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Marketing

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Social media can be a powerful tool for any marketing campaign. Many companies, however, struggle with social pages that are too “corporate” and saturated with sales content making it difficult to attract fans and engage followers.

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Looking to Sponsor a Local Sports Team to Maximize Your Mascot Investment? Here’s How

[fa icon="calendar'] Jul 10, 2019 11:00:00 AM / by Angie Maxine

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If you are the owner or manager of a small business which uses a custom mascot as part of its brand story, you’ll already know just how many benefits your company can realize from some simple mascot marketing initiatives.

However, did you know that you can enhance those marketing benefits in your local community by sponsoring a sports team and having your custom mascot appear on the sidelines or during in-game entertainment?

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5 Ways to Create Marketing Content With Your Brand Mascot

[fa icon="calendar'] Jun 28, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Marketing

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Let’s be honest, not every piece of content that comes out of a business is intriguing. In fact, in some cases, it can be difficult to communicate what you want to say in an approachable and interesting manner.

But, integrating your custom brand mascot into your overall marketing strategy is a great way to add personality to your marketing content. It’s a creative way to promote your company to a specific audience and drive interest, whether you are a trading company, charity, sports team, or a consumer-facing business.

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How to Create a Code of Conduct for Your Company’s Mascot Performers

[fa icon="calendar'] Jun 24, 2019 11:00:00 AM / by Angie Maxine posted in Mascot Performing

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Is your mascot performer just winging it during their performance? If so, it’s likely that your organization isn’t seeing the significant return on investment (ROI) and the large number of benefits that come with a mascot marketing strategy

Getting results from your custom mascot isn’t just about pulling on a suit and hoping for the best. That’s why it’s important for your business to create a code of conduct, so your performer has a set of clear guidelines to observe while wearing the mascot costume which represents your entire company.

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