The BAM Mascot Family Blog

DJ Esco: How a mascot head helped develop one entertainer’s career

[fa icon="calendar'] May 4, 2018 2:18:15 PM / by Angie Maxine posted in Mascot Marketing, Mascot Stories

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Aaron Gillam, the Production Coordinator at Drai’s Beachclub & Nightclub in Las Vegas, has developed his career in the entertainment industry with the use of a BAM Mascot head in the form of a famous DJ.

The 29-year-old had grown up visiting nightclubs and knew that he wanted to make a career in the club industry, as well as make use of his passion for dancing. Little did he know how much the power of mascot marketing would help him. 

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Lights. Camera. Action! Creating Mascot Videos to Reach Fans.

[fa icon="calendar'] Apr 11, 2018 11:00:00 AM / by Angie Maxine posted in Custom Mascots, Mascot Marketing, Mascot Performing, Mascot Tips

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Your mascot has impact beyond physical appearances at events, and can elevate your marketing efforts way beyond what was possible a decade ago. Our last blog discussed the   importance of social media for mascots ;  this week we will focus on how video can build a rapport with fans.
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Get Kids Involved with A High Energy Mascot or Two

[fa icon="calendar'] May 26, 2017 8:36:05 AM / by Angie Maxine posted in Mascot Marketing, Brand Mascots, Animal Mascots, Customer Feedback

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Mascots are a huge hit with all audiences, but hold a special magic for kids. That’s why Ohsweken Speedway approached BAM about creating two unique mascots, Fang and Claw, to incorporate into their youth programs.
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Creating a Social Media Twitter Account for Your Mascot

[fa icon="calendar'] May 16, 2017 2:01:00 AM / by Angie Maxine posted in Mascot Marketing

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What do mascots and social media have in common? They are both great marketing tools that allow you to communicate and engage with fans, customers and followers.
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How to Find Inspiration for Your Custom Designed Mascot Costume

[fa icon="calendar'] Mar 2, 2017 9:46:18 AM / by Angie Maxine posted in Why A Mascot?, Mascot Marketing, Logo Mascots

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You’ve thought about it for a while. You feel that a mascot is exactly what your school or organization needs to build team spirit and get your name noticed. The only problem is, you have no idea what type of mascot you want.

There are many routes you can take in finding inspiration for that perfect custom designed mascot. You could use your organization's logo and make it come to life in 3-D style, or you could think completely out of the box, and come up with your own fictional character to fit the profile of who you want to present to your team, students or customers.

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How Your Charitable Organization Can Use a Mascot to Raise Awareness and Funds

[fa icon="calendar'] Feb 14, 2017 10:00:00 AM / by Angie Maxine posted in Why A Mascot?, community service mascots, Mascot Marketing

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Charitable organization are truly amazing. They raise awareness for the many issues that we face in our world today, and work tirelessly trying to implement improvements and solutions. 

For these organizations to succeed and reach their goals, they need funding. Depending on the structure of the charity, funding comes from fundraising, donations, sponsorships, and grants. 

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