The BAM Mascot Family Blog

Build Corporate Identity Using a Fully Customized Mascot

[fa icon="calendar'] Nov 23, 2017 11:06:00 AM / by Angie Maxine posted in Brand & Logo Mascots

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Corporate identity can create a successful brand experience for customers. If a customer knows and likes a company, they are most likely to look for them when wanting to purchase a certain product, but if a customer can connect with the company's identity, they are most likely to buy from them. 
 
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These Big Brand Mascot Costumes Were Created By BAM Mascots

[fa icon="calendar'] Nov 29, 2016 3:34:10 PM / by Angie Maxine posted in Mascot Marketing, Brand Mascots, Brand & Logo Mascots

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When you think of a global brand you might picture a logo or remember a slogan or song. You've probably readily identified a company within a few seconds of hearing a commercial theme music playing because of repetition in their advertising.

 

A core idea of branding is to make a company memorable and while music and imagery is used successfully by many big brands, some of the biggest consumer brands use a mascot to deliver an enhanced personal experience.

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2017 Canada Summer Games Unveils Mascot Created By BAM Mascots

[fa icon="calendar'] Jun 17, 2016 2:00:00 PM / by Angie Maxine posted in Sports Mascots, Brand & Logo Mascots

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BAM Mascots was delighted to create a custom mascot for the 2017 Canada Games, taking place in Manitoba next year.  The mascot was unveiled last month at a Winnipeg school, with a crowd of over 250 eager and excited students getting the first peek. 
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Mascots Ready to Perform at All Kinds of Events

[fa icon="calendar'] Jun 3, 2016 3:45:09 PM / by Angie Maxine posted in Mascot Marketing, Brand & Logo Mascots

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One of the exciting benefits to having a custom-made mascot costume is the opportunity to use your mascot at a number of different events; sports games, school rallies, openings, fundraisers, outdoor activities, and more. 
 
If you’re a business organization, don’t think your mascot is limited to perform only at business related functions or trade shows. Your mascot is a valuable marketing tool that can be used to spread the word about your company at public events, for networking and brand awareness. 
 
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Pin Your Mascot on Pinterest

[fa icon="calendar'] Apr 21, 2016 12:30:00 PM / by Angie Maxine posted in Mascot Marketing, Brand & Logo Mascots

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If you have a business and a mascot (with a mascot marketing plan), you know how important social media is. You probably already use Facebook, Twitter, and you may blog regularly. Those are all important ways to increase brand awareness and drive web traffic. Using your mascot on these platforms can be an incredibly powerful tool to engage with your fans. There’s another social media platform that has really taken off in recent years and that’s Pinterest.

 

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You Can Learn From This Brand Monkey!

[fa icon="calendar'] Mar 31, 2016 2:00:00 PM / by Angie Maxine posted in Mascot Marketing, Brand & Logo Mascots

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If you are a business or organization that offers a particular service, you might be wondering if a mascot would benefit you. Maybe you think mascots are only for sports teams, high schools, and companies that sell a physical product. Actually, if you didn’t consider a custom mascot for your service based business, you’d be missing out on a great educational and engagement opportunity!
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