The BAM Mascot Family Blog

Mascot have fans, and if your mascot has been a spokesperson or representative of your brand for a long time, chances are they are not only part of your brand equity, but have a large fan base.

Traditionally, fans only had a chance to interact with your mascot during public appearances, but that has all changed with the tremendous growth and popularity of social media.

While there is nothing like shaking hands with a mascot or watching them perform to a crowd, many mascots are taking their message to social media and opening up Facebook pages and Twitter accounts! This increases the reach of a brand mascot and can also boost marketing efforts.

 A little over a year ago, Gallaudet University's Athletics Department welcomed Gally, a new Bison mascot (created by our team at BAM! Mascots), to their school.

Gallaudet University, in Washington D.C., is a world leader in liberal education and career development for deaf and hard of hearing students. The school is officially bilingual, with American Sign Language and English used for instruction and by the college community.

When we created Gally, we knew he would be an active mascot. He would have an important role in Gallaudet University's Athletics programs.

From football, basketball, softball, to cheerleading - Gally needed to be agile to engage with the school's sports fans.

Gally the Bison had another important requirement. Instead of hooves, he needed to have movable fingers so that he could communicate with audiences using American Sign Language. Organizations often have special requirements for their mascots, and that's why it's important to know, that we are ready to design a mascot costume that provides the functionality you need.

Down - Set - Hut - "Stripes", the new mascot of the Hamilton Tiger-Cats Football team, came ready to play on the CFL field in July, 2015.

You see them everywhere ... at sports games, schools, and events…even at tradeshows, on twitter and on commercials. From the GEICO Gecko to Ronald McDonald, mascots are becoming an increasingly popular phenomenon across many different channels.

BAM Mascots make custom costumes, specialized character mascots and promotional costumes for all kinds of events, schools, teams, charities and businesses.

We are often approached by organizations who understand that custom mascots can make a big impact.  Mascots can make people of all ages interact and engage with the character making the occassion a fun experience for everyone.

To ensure you get the right custom mascot, custom-made to your ideas and specifications, we have a unique production process.