The BAM Mascot Family Blog

Promoting your school or business using a mascot is a great way to reach out to the public and get your name known. Mascots grab people’s attention and create a real experience with your brand. 

Of course, you will use your mascot during any school or corporate events, but how else can you utilize your mascot to reach out to potential audiences, other students, families, or even sales leads?

As a mascot performer for a school or sports team, you’re an important part of the spirit squad or cheerleading team. You have a unique opportunity to excite the crowd and engage the fans. You may not be able to perform the same stunts or yell like a truecheerleader, but there are some things you can do to improve your cheerleading and help to get the crowd on their feet!

Your mascot has amazing marketing power! They love to be in front of a crowd, and in front of a camera. Using multimedia such as photos and videos as part of your mascot marketing can be a very effective way to engage with your audience, especially on social media. In fact, there are some interesting statistics on using photos and videos in your social media to engage fans:

Mascots love to be in the spotlight. In fact, using your mascot in social media marketing is an excellent way to build a loyal fanbase, get your company out there, and engage your audience. You want to make sure that any images you share of your beloved mascot are professional looking. Here are some tips to ensure you capture your mascot’s “good side” and that they come across in the best light! 

Mascots play a very important role in building brand recognition, loyalty, and interest. A mascot’s job is a combination of several elements; part athlete, mime, actor, and clown! Mascot performing takes practice and patience to acquire the necessary skills to build great performances that engage adults and children alike. Ready to become the best mascot performer out there? Get the mascot tips you need to know right here!