Are you looking to boost revenue streams for your small to medium-sized organization? Have you considered optimizing the use of your company’s custom mascot to sell branded merchandise and drive your profitability?
Are you looking to bolster your marketing strategy in 2020? If so, your organization can benefit dramatically from the use of a custom mascot character.
By developing a mascot marketing strategy - which uses a brand mascot that uniquely represents the values of your organization - you’ll be able to increase brand awareness, improve customer engagement, excite your fans, strengthen your brand identity, develop your brand story, improve your digital presence and much more.
Do you currently have a mascot that you suspect you’re not using to its full potential, or perhaps you’re preparing a mascot marketing strategy for the custom mascot that you’re currently having designed for your brand?
If so, you might be looking for some tips that allow you to make the most of your mascot and promote your company.
Whether you’re planning on creating a miniature version of your life-sized mascot or creating a character from scratch that complements your current brand mascot, puppets can be a great addition to your mascot marketing program.
They have the same attention-grabbing features as a full-sized mascot but, because of their size, are more versatile.
While some organizations are equipped with the latest and greatest photography equipment, this isn’t the case for many. When you are on the go at an event, such as a fundraiser, tradeshow, or sporting game, your camera may not always be on hand. Thankfully, however, we are almost always carrying a phone.
Twitter is a great place to get relevant and in-the-moment information about the things that interest you. That’s why for businesses - especially those in the sports, fashion, telecom, travel, hospitality and retail industries - it’s a great outlet to reach their target audiences, show off their expertise and develop relationships with customers and fans.
