The BAM Mascot Family Blog

How to Introduce Your New Mascot - Plan a Reveal

[fa icon="calendar"] Nov 17, 2015 10:17:10 AM / by Angie Maxine

Zeus Custom Mascot Costume BAMWhen you decide to have a custom mascot created for your organization, it's so easy to get caught up in the mascot development process. You'll be deciding what kind of mascot you want, which colours to be using, expressions, clothing, and accessories. The staff here at BAM Mascots will help with all of the details of your character development. Through the development and design phase, you will absolutely be approving your concept drawing before we start down the road of actually creating your mascot costume. A question that is overlooked is how to introduce a mascot?

Developing a mascot for a school, business, or any other organization can involve as many or as few people in that organization as each client would like. Contests are sometimes held to come up with design ideas, including overall character type, right down to the mascot's name. Often, the mascot project team encourages other people to become involved in the creative process. When a mascot is being created for a specific community or organization, it can be helpful to have this creative support team involved from the beginning. 

 

Zeus Custom Mascot Design CanadaThe effect of a new school mascot costumes can be heightened if the development team keeps their cards close to their chest, as it were. The element of surprise can amplify the impact the mascot can have on its target audience. The mascot reveal can be staged as an event in and of itself, such as a special Pep Rally, or the unannounced inclusion at a tradeshow or other audience specific venue. Imagine the effect of a mascot showing up, surprising the guests at a commencement address, or the opening of a conference. The crowd won't be expecting your mascot and you will be able to feel the excitement build in the room.

 

Whether you plan a specific reveal event, or have another idea in mind, it's important to plan the introduction of your character to start things off in a celebratory way. Your organization has invested in the mascot for a specific purpose and you want to make a great first impression.

 School Mascot Rally Canada

We're really happy to receive pictures of our BAM family mascots meeting their new fans at a reveal event.

 

Recently, we received a note from Sebring High School, Florida, along with some fantastic pictures of their mascot "Zeus", meeting staff and students at an athletic Pep Rally.

 

"We unveiled ZEUS today during a pep rally and I wanted to share some pictures with you.  Thank you for your part in making our dream come true :) "

 

ZEUS is an imCustom Built God Mascot Canadapressive mascot and we really enjoyed helping to create such an imposing and thoroughly impactful mascot, complete with his trademark lightning bolt!

 

One of the first things you notice is his larger than life size. A high school student is wearing the costume, but ZEUS is head and shoulders above the crowd. How do we do that? Ah ... there is a bit of wizardry in our workshop!

 

 Here's a tip for your reveal event - don't forget to have it recorded on video! You don't need to hire a videographer - just make sure that someone is ready with a camera or phone to record the action. There is nothing like the sight and sound of an excited audience meeting their mascot for the first time.

 

School Team Mascot Costume Canada

 

 Here is a video clip from the Sebring High School, ZEUS unveiling.

 

 

 

Big event or small, you can get as creative as your imagination will allow and plan something special for your mascot's first day on the job. Remember to share your pictures with us on social media or sent them by email!

 

If you are looking to create a mascot for your school, team,  or business, get a quote today and we can help you make a lasting impact with a custom mascot costume!

Custom School Knight Mascots Maker

 

 

Topics: Mascot Marketing, Mascot Stories

Written by Angie Maxine

Angie is a co-owner and partner of BAM Mascots, a leading Canadian maker of custom designed mascots.

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