Creative mascot costumes are all around us. From The Michelin Man to Walt Disney’s Mickey Mouse, mascot marketing is used to help sell merchandise, improve brand recognition, improve a company’s performance at a trade exhibition, engage fans at a sporting event and much more.
Custom mascots take on a variety of creative designs, from animals, logos and pretty much any character that an organization’s audience can relate to in terms of their personality and appearance.
If you are the brand identity of your organization - for example you own a small start-up business or you are in the entertainment industry (such as a DJ, comedian, musician) - then creating a mascot that resembles you is a fun, exciting method of promoting your brand.
To show you just how effective these mascots can be, BAM Mascots has created a small selection of some of the past custom mascots we have created to be spitting images of their owners.
Anthony Scali takes the mascot head to the parties he hosts and uses photos of the mascot on his social media account, helping him to expand his brand’s presence and improve the recognition of his company.
Wearing the mascot head, Gillam has attended events such as Coachella with DJ Esco, joined Future on his ‘Nobody Safe Tour’, has been featured in music videos for other artists and is becoming a renowned entertainer within music circles.
Want to learn more about how Aaron Gillam is using the DJ Esco mascot head to market his own brand and develop his career as an entertainer? Read our blog on the performer - DJ Esco: How a mascot head helped develop one entertainer’s career.
To promote his brand further, DJ iGnite recently unveiled his brand-new mascot - iGGi. You can read more about DJ iGnite and his new mascot in our recently published blog, Brand Marketing: DJ iGnite Strengthens his Brand With Mascot Unveiling.
Other mascots we’ve created to be look-alikes or caricatures, include:
Are you looking for more information on creating your very own custom mascot and want advice from a professional mascot design company based in Canada, serving clients globally? Contact the BAM Mascots team of experts today for more information.